Thursday, August 21, 2008

Merelyn

Great example of local branding. Our local community paper has a half page ad every week for a local realtor, Merelyn Kaye. In the ad, she always has a tag line, "Google Merelyn". It's a nice credibility builder for folks who aren't online savvy, and she benefits from having a name that makes it easy for her to rank #1 for her desired search term.

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